Skip to main content

Improvement Project of Science Construction CS

Abstract Science Construction’s business is in planning, developing and building road projects. The major of its clients are municipalities, city governments, and other public sector entities. While the bankruptcy rates for these clients is very low, when economic downturns happen, their ability to pay in a timely fashion also suffers. This leads to businesses such as Science Construction needing to take on additional debt and to find creative methods in order to stay afloat during times of recession. Methods such as selling accounts receivables at discounted rates and taking larger lines of credit through banks and other lending institutions are some of the ways organizations can remain viable when their cash inflows have turned into a trickle. Science Construction is asking the Turkish Courts to postpone their bankruptcy proceedings for a year while they attempt to restructure. Through this, suggestions such as forcing shareholders to pay their debt to the organization, gaining credi...
Post a Comment

Why Netflix is a disruptive Innovation?


Founded in August 1997 in Scotts Valley, California, Netflix is ​​a US entertainment company created by Reed Hastings and Marc Randolph, whose mission is to stream media, video-on-demand and DVD-on-demand online .

It was during the year 2013 that has made an extension of its portfolio of projects, including the film and television production, as well as the online distribution, so in 2017 it could have its headquarters in Los Gatos, in California.

Regarded as one of Netflix's leading competitors and internationally known in the 1990s, David Cook's blockbuster is a company whose main business is the provision of home film and video game rental services through retail stores. rental of videos, DVDs by mail, streaming, video on demand and cinema-theater.

According to Akshay et al. (2017), Blockbuster employed 84,300 people worldwide, including approximately 58,500 in the United States and approximately 25,800 in other countries, and had 9,094 stores at its peak in 2004(Akshay et al., 2017)

Compared to Blockbuster, Netflix 'started its activities in 1998 and in its expansion strategy has partnered with "TOSHIBA" and has defined a promotional strategy of offering free DVDs with the purchase of new TOSHIBA readers in order to make against competition. This strategy allowed him to win the same year Netflix gained credible recognition by selling 10,000 copies of the BILL CLINTON trial in the Monica Lewinsky case.

Another strategy of Netflix was to stop selling DVDs by privileging an orientation of all its customers to the Amazon.com site which in return, promoted its activities on its popular website.
According to  Akshay et al. (2017) the main strategic axes of Netfilx were:
- Provide a wide variety of films.
- Set up an easier way to choose movies.
- Develop and implement an aggressive marketing plan to attract subscribers and build Netflix brand awareness.

As per TRENDING SEARCHES(2013),  Netflix's competitive advantage is that they do not focus on store sales, therefore have minimized costs, but They focus on online rental which is a rapidly growing market.

On the other hand, Blockbuster has put in place the following commercial strategy.
- From 2002 to 2006, their goal was to improve their in-store selection of movies and gaming equipment.

- In 2005, they identified a threat from Netflix and implemented a strategy shift by ending late fees on in-store rentals.

- Develop their main activity of movie rental.
- Expand their product offering in blockbusters stores.
- Develop new channels for digital content delivery.
- Increase the size of the database of your subscriptions, by addressing a larger customer database.
 

 In conclusion, the obvious finding in the different approaches of the two competing companies Netflix and Blockbuster is that they both have different strategies, which each benefits them according to its objectives. On the other hand, Netflix has a competitive advantage through its practical and profitable strategies with an online rental, while Blockbuster focuses more on customizing it's service.

References.

- Akshay et al. (2017). Netflix vs blockbuster
retrieved from: https://www.slideshare.net/AkshayMundada1/netflix-vs-blockbuster-presentation-by-akshay-mundada-aman-jha-kranthi-nayak-shubham-pandey-abhiraj-em-krishna-yashwardhan
- TRENDING SEARCHES.(2013).Netflix vs Blockbuster
retrieved from: https://prezi.com/oezmv13xnvff/netflix-vs-blockbuster/

Comments

Post a Comment

Popular posts from this blog

CHITTARANJAN IN 50s PT.........2

Hi, You all; last time I ended where I stepped out to my first school. Way back in 1958-59 the climate there was not what you find in recent past. The township was in the making, the greenery was offing. The rough and less green township was having a sort of extreme climate. May be with the greenery, later changed the climate turning it more comfortable. Usually in those days very few of us were using shoe or chapple; unless it was a special day like 26 th Jan or 15 th Aug or school sports day. Bare footed as usual we use to play at adjoining school ground, closed to the Srilata Institute. In winter, the school going business in the morning was really very disgusting. My father who used to go to the workshop by cycle usually offered me the lift. However our primary school was devoid of a game teacher or any other paraphernalia like foot ball, rackets or to name anything of that short. The Tiffin was provided free of cost and that was truly interesting. Usually it use ...
3 comments
Read more

Unfriendly Indian TV Channels

  Watching TV serials in the evening; is most favourite pass-time perhaps all over the world. When TV was yet to become household source of entertainment here (India) ; we heard about soap-operas becoming popular;  where Television permeated the drawing rooms. Obviously they were popular in foreign lands. We used to hear of them from various magazines. I still remember Kabir Bedi, becoming popular with Italian TV and audiences. Do you know long before we became familiar with TV; Pakistan had matured TV channels. I remember watching Lahore TV; sitting at UN camps in Indo-Pak border areas. In early 70s of last century; I watched quiz shows produced by Polka Ice-cream and that was quite popular show of Lahore TV. It took decades to present such programs here in India. However during the early days of  Durodarshan; ‘Humlog’  the unending serial ruled the roost for long. Then came a period when Durdharshan produced few best serials like ‘Buniyad’, ‘Tamash’ and many more....
8 comments
Read more

CHITTARANJAN IN 50s

Hi, Everybody, sometime some of you keep me asking about my days and time at Chittaranjan. This is natural, after all there are gaps of decades between most of you and me ! This has prompted me with an idea of writing this to share my old good days with those of you who are interested. Indian Railway under the British colonial rule was another group of companies with different British Managements. Since the different railway networks under all of them were used mutually for their own benefits. At places, different railway companies had the facilities of repairing and maintenance of their locomotives and passenger and goods carriages. To name a few, like Anda, Adra, Howrah, Liluah, Mughal sarai, Jhajha , these are they places I mention since they are quite closed by our loving Chittaranjan. The locomotives were imported from Manchester, England and few from Canada and Australia , all under the Union Jack. A good number of railway operational staffs were anglo Indians,...
8 comments
Read more